Better data. Better eye care.
Our mission is to help the whole eye care industry make better decisions: the practices that deliver care, the manufacturers that serve them, and the researchers building what comes next.
At Viking Insights, we believe that better data leads to better patient outcomes. The market has relied on guesswork for too long. We are building the infrastructure for truth: a clear view of what is actually happening across the eye care market.
Our Values
Truth First
We prioritize accuracy over easy answers. If the data is messy, we clean it. We don't invent trends.
Privacy First
Patient privacy comes first. No identifiable patient information is ever shared.
Action Oriented
Data without decision is noise. We build tools that drive execution.
How We Work
We draw on a data network of 20,000+ eye care locations nationwide to build an aggregated, de-identified view of eye care activity. We collect, clean, and check that data before it informs a decision.
We bring eye care market data into one consistent view, so practices and the companies that serve them can answer business and research questions with confidence.